I came to Smallcakes kind of on accident, after getting some sushi next door. The first thing that jumped out at me where the prices: they're high. However, that's not an issue if the stuff for sale taste good and not myself, nor anyone with me where dissapointed. I had gotten a Smash, which is for lack of a better term like a "cake and ice cream combo in a cup." I picked the pink vanilla cupcake, and French vanilla ice cream. My friends also got a smash and we all got an individual cup cake as well. My extra cake was a lemon drop. We where floored by how good the food was. Moist cake, actual texture in the ice cream (it's difficult to explain but imagine ice cream but with more cream than ice), and strong bold flavors.
The customer service was good, but not overly excited which I think when you see any reviews knocking the customer experience I think this is what they are experiencing. The gentleman and woman behind the counter where helpful but not busting out of their skin to help, and that's okay! I find over eager (think Chick-Fil-A) clerks to be kind of annoying. I don't need a parade every time I walk into a store just a smile.
The store was very clean, also. I really don't have anything bad to say, first impressions at least where very good and I really appreciate this little shop.
TLDR: Good, although pricy deserts delivered in a clean store with good uncomplicated customer service. 5 stars.
UPDATE: My boss ordered a dozen gluten free cupcakes from here recently. The service was excellent, and the cakes where great. They even had an above and beyond moment that honestly just felt really nice. Thank you guys again. Still 5 stars.