It's a little extra overpriced, but the quality is good. Twelve dollars for a pound of salad is a little ridiculous. But I guess that's why the salad sits there all day and night with a few selecting it. The soups are a little overpriced as well, but they do taste good. And there are gluten free, as well as vegan options. If you have amazon prime, it does take a discount off which in most cases brings it down a little bit to regular grocery store prices. It's kind of creepy that they have the hand scan to check your groceries out. But there are options such as paying in cash and card too. At least at this point in existence. In the future, they might remove the other options to promote people getting chips inside of themselves.